ROM VIRAL ON TIKTOK, TO AN UNEXPECTED COLLABORATION
OUT NOW VIA BASSHALL RECORDS. Keep on reading.
International DJ and producer KYBBA has joined forces with Dancehall icons Sean Paul and Busy Signal for the long-awaited track “Ba Ba Bad”. What started as a viral social media sensation (IG/TikTok) quickly evolved into a powerhouse collaboration, surprising fans with Sean Paul’s unexpected appearance alongside Busy Signal.
The hype for “Ba Ba Bad” began with KYBBA’s social media teasers, generating significant traction and capturing the attention of 0Originally featuring only Busy Signal, the track’s infectious beat and captivating rhythm spurred KYBBA to reach out to Sean Paul for a feature. In a whirlwind of creative energy, the track was recorded and finalized within a week, culminating in a collaboration no one saw coming.
“The energy on this track is mad,” KYBBA shared. “It’s been amazing to see it take on a life of its own through social media and to now have both Busy Signal and Sean Paul on it – it’s an honor.”
“Love the energy of this track and truly respect Busy Signal—always one of the realest voices out of Jamaica. It’s a pleasure to work with him again. Especially when I heard this one, I knew I had to jump on the rhythm. Big up to Kybba for the wicked production.” – Sean Paul
With its addictive beats and Dancehall allure, “Ba Ba Bad” is set to make waves worldwide. Having already amassed impressive numbers online prior to its release, fans and industry insiders alike anticipate the track’s explosive success following the official release. “Ba Ba Bad” will be available on all major streaming platforms, bringing KYBBA’s unique production style with the signature voices of Dancehall’s finest, Sean Paul and Busy Signal, for the world to enjoy.
“BA BA BAD” OUT NOW ON ALL STREAMING PLATFORMS VIA BASSHALL RECORDS
About KYBBA
Hailing from Italy, and currently based in Amsterdam, has been captivating global audiences. KYBBA is a force to be reckoned with in the dancehall and urban music scene. Founder of the multifaceted Basshall Movement – a record label, TV channel, publishing arm, and event organizer dedicated to promoting these genres globally – KYBBA’s infectious energy and innovative spirit are undeniable. His unique sound, effortlessly blending dancehall, Latin, and other cultural influences, has garnered him a massive following. With over 100 million streams on streaming platforms and hit songs like “Pon Di Ting,” “Heavy,” “CON TO,” “Dale,” and “Pilot,” KYBBA’s electrifying music translates into a thriving global touring career, with upcoming appearances at prestigious festivals like Tomorrowland.
About Sean Paul
Sean Paul, born Sean Paul Henriques in Kingston in 1973, has become Jamaica’s leading musical export with numerous chart-topping hits, Grammy and Latin Music Awards, and performances in over 120 countries. His international breakthrough began with “Infiltrate” in 1997, followed by dancehall hits like “Deport Them” and “No Bligh.” His collaboration with Mr. Vegas on “Hot Gal Today” further showcased his global appeal, making him VP Records’ highest-selling artist. Success continued with hits like “Gimme the Light” and “Get Busy,” culminating in his Grammy-winning album Dutty Rock. Sean Paul’s influence spans beyond reggae and dancehall, with collaborations alongside Beyoncé, Blu Cantrell, Busta Rhymes, Dua Lipa, and Clean Bandit, and hits like “Temperature” from Trinity cementing his global fame. Honored by the Jamaican Government with an Order of Distinction in 2019, Sean Paul remains a powerful ambassador of Brand Jamaica, his legacy resonating worldwide.
