Underrated Artists, You Should Know About in 2024

Underrated Artists, You Should Know About in 2024

Countless talented artists are waiting to be discovered in the dynamic world of music. While some artists enjoy well-deserved fame and recognition, others remain hidden gems yet to receive the acclaim they deserve. This blog post will shed light on a selection of underrated artists you should know about in 2024. From soulful voices to fierce rap flows, these artists have all the ingredients necessary to make a lasting impact on the music industry. Let’s dive in and explore their unique talents and contributions.

Jorja Smith: The Soulful Songstress

She is famous and in the media, but I still think she is a bit underrated.

Jorja Smith, the soulful songstress from the U.K., has captured the hearts of listeners with her mesmerizing voice and heartfelt lyrics. Her talent caught the attention of Canadian rapper Drake, who featured her on two tracks on his highly acclaimed 2017 playlist project, ‘More Life.’ The collaboration with Drake showcased her incredible vocal abilities and introduced her to a global audience.

On tracks like ‘Jorja Interlude’ and ‘Get It Together,’ featuring Black Coffee, Jorja Smith’s soulful melodies effortlessly intertwined with Drake’s signature sound. Her dulcet tones resonated with listeners worldwide, earning her widespread acclaim. The impact of their collaboration was further highlighted when Drake surprised fans by making a special appearance at one of Jorja’s sell-out shows in Toronto during her overseas tour. This momentous event solidified Jorja’s status as a rising star in the music industry and cemented her place as a powerhouse vocalist to be reckoned with.

Rita Ora: The Versatile Pop Star

Big fan of this talented iconic lady!

The versatile pop star Rita Ora has continuously showcased her talent and versatility across various musical genres. From her early breakthrough with the infectious hit “How We Do (Party)” to her recent collaborations, Ora has consistently demonstrated her ability to adapt and excel in different musical landscapes. With each new release, she pushes boundaries and takes risks, making her an artist who refuses to be confined to a single style or sound.

What sets Rita Ora apart is her willingness to experiment with different genres and collaborate with a diverse range of artists. Whether it’s her collaboration with D.J. Avicii on the chart-topping track “Lonely Together” or her dynamic performances on tracks like “Anywhere” and “I Will Never Let You Down,” Ora effortlessly infuses her music with energy and charisma. Her infectious vocals and undeniable stage presence captivate audiences, leaving a lasting impression. Rita Ora’s versatility as a pop star is a testament to her artistry and ability to connect with listeners across the globe.

Iggy Azalea: The Fearless Rapper

Iggy Azalea, the fearless rapper, has been a trailblazer in the hip-hop industry, leaving an indelible mark with her unique style and unapologetic approach. While her rise to fame was met with praise and controversy, Azalea’s talent as a rapper should not be overshadowed. She burst onto the scene with her breakout hit “Fancy,” featuring Charli X.C.X., which showcased her fierce flow and catchy hooks. Azalea’s confident and bold persona resonated with listeners, making her an instant sensation.

Her ability to fearlessly push boundaries and challenge stereotypes sets Iggy Azalea apart. She has never shied away from expressing herself authentically, even in the face of criticism. Her tracks like “Black Widow” and “Work” exhibit her emotional rap skills and infectious energy, solidifying her as a force to be reckoned with. Iggy Azalea’s unique style and unapologetic attitude have carved a distinct niche for her in the rap industry, and she continues to evolve and defy expectations, making her a true artist to watch out for.

Preme: The Multifaceted Rapper

Preme boy, he hella good, but never in the spotlight. Living in the shadow of his mate Drake. He can say he does not want it, be he the shadow friend.

Preme, formerly P. Reign, is a multifaceted rapper making waves with his versatile style and compelling lyricism. While he may have yet to achieve mainstream recognition on the level of some of his peers, Preme’s talent and artistic range are undeniable. Collaborations with notable artists like Drake and PARTYNEXTDOOR have allowed him to showcase his ability to seamlessly transition between melodic hooks and hard-hitting rap verses, further solidifying his position as an artist with immense potential.

What sets Preme apart is his ability to navigate different genres and experiment with diverse sounds effortlessly. His introspective and thought-provoking lyrics delve into personal experiences, relationships, and the realities of life, offering listeners a glimpse into his world. Tracks like “DnF” and “Can’t Hang” featuring PARTYNEXTDOOR exhibit his smooth delivery and captivating storytelling ability. With each new release, Preme demonstrates his growth as an artist, proving that he is more than just a rapper but a multifaceted talent ready to make his mark on the music industry. As he continues to refine his craft and carve out his lane, Preme is undoubtedly an artist worth paying attention to in the coming years.

Tech N9ne: The Independent Rap Veteran

Tech N9ne, the independent rap veteran, has established himself as a true force in the hip-hop industry. Despite not achieving mainstream commercial success, Tech N9ne’s unwavering dedication and unique style have garnered him a devoted fanbase and earned him respect from his peers. Known for his lightning-fast delivery, intricate rhyme schemes, and raw lyricism, Tech N9ne’s tracks like “Speedom (Worldwide Choppers 2)” and “Fragile” showcase his unparalleled technical abilities and storytelling prowess.

One of the remarkable aspects of Tech N9ne’s career is his independent success. With his label, Strange Music, he has maintained creative control over his music and built a strong empire outside the traditional music industry structure. His ability to connect with fans personally and consistently deliver high-quality projects has allowed him to flourish independently. Tech N9ne’s commitment to his craft and loyal fanbase has solidified his status as an underground rap legend, and his influence on the genre cannot be overstated. As an independent rap veteran, Tech N9ne continues to pave the way for aspiring artists, proving that artistic integrity and perseverance can lead to long-lasting impact and success.

Lil Durk: The Street Poet

Lil Durk, often hailed as a street poet, has captivated audiences with his raw and introspective storytelling. Emerging from the streets of Chicago, Durk’s music serves as a window into the realities and struggles of inner-city life. His tracks like “India,” “Home Body,” and “The Voice” paint a vivid picture of his personal experiences, providing a glimpse into the hardships, triumphs, and emotional complexities of his journey.

What sets Lil Durk apart is his ability to convey raw emotions with an authenticity that resonates deeply with listeners. His melodic flow, combined with his poignant lyrics, creates a powerful and relatable narrative. Durk’s introspective approach allows him to connect with his audience profoundly, making him more than just a rapper but a voice for the streets. As he continues to evolve as an artist, Lil Durk’s impact is becoming increasingly difficult to ignore, and he is solidifying his place as one of the most compelling street poets in the hip-hop landscape.

Mavi: The Poetic Wordsmith

Mavi, the poetic wordsmith, is an emerging artist in the underground rap scene whose lyrical prowess and introspective storytelling have captured the attention of many. With his debut album “Let the Sun Talk,” Mavi showcased his ability to craft profound and thought-provoking verses that delve into personal experiences, social issues, and the complexities of life. His poetic lyricism and evocative wordplay create a unique sonic landscape that resonates deeply with listeners.

His ability to blend intricate wordplay with poignant storytelling sets Mavi apart. His tracks like “Self Love,” “Sense,” and “Town Crier” demonstrate his mastery of language and his talent for conveying deep emotions through his verses. Mavi’s introspective and reflective approach to his music sets him apart, making him an artist who stands out in a crowded industry. As he continues refining his craft and gaining recognition, Mavi’s poetic prowess and unique perspective position him as a rising star and a true wordsmith to watch out for in the rap world.


Underrated artists often possess immense talent and contribute unique perspectives to the music industry. Jorja Smith, Rita Ora, Iggy Azalea, Preme, Tech N9ne, Lil Durk, and Mavi are artists who have yet to receive the recognition they deserve. Their contributions to various genres, from soulful melodies to hard-hitting rap verses, showcase their versatility and creativity. As music enthusiasts, we must explore and appreciate the works of these underrated artists, as they are the ones who often push boundaries and shape the future of music.

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Mandy B

Founder | Owner | CEO | Creative director | Writer

A dutch entrepreneur

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